Radenska d.d. Radenci
Radenska, as they like to say, is a matter of the heart. Perhaps we ought to say courage of the heart. Courage of the heart that would not give the visionary physician Karl Henn peace of mind until he tapped the waters of the renowned »bublja« in 1869. Courage of the heart that guided his successors in further exploiting and establishing Radenska's mineral water. And courage of the heart of all the employees in Radenska's 140-year history, without whom Radenska would not have been able to achieve the global renown it enjoys today.
Radenska is today a globally renowned company, capable of responding rapidly to changes and trends. It transforms nature's untainted wealth into commercial products of the highest quality. A quality that is not coincidental, rather, the result of the joint efforts of those whose goal it is to meet the growing demands of the market with rational means.
The Radenska Three Heats brand name belongs to the oldest brands in Slovenia.
The main activity of Radenska is bottling and marketing natural mineral and spring waters and non-alcoholic beverages.
Business conditions change from year to year in the direction of increasingly harsh market conditions, where the competition is strong and where the fittest survive.
As one of the initiating companies for the establishment of the Economic Interest Grouping of the Producers of Mineral Waters of Slovenia (GIZ) and its member, Radenska undertakes to promote market development and consumption of mineral water per resident, lobbing at home and in the EU, standardization and technological development of the industry and protection of the interests of members on one and on the other side of the market. The most important merit of the grouping is most certainly the adoption of the Rules on mineral and spring water in Slovenia which dictated the change of producers of mineral water in Slovenia. Radenska still remains the major exporter and provider of natural mineral waters in Slovenia.